Concept
IT
STARTS WITH THE CONCEPT
When
working with a client, I enjoy the challenge of finding
their unique look. To achieve this, I formulate a design
concept to fit their personality. A design concept is
a clear idea that directs choices. Whether you redecorate
or move, you will know which furnishings to weed out, what
to add, where to place things, and which colours will work
by looking at everything through a design concept. I look
for a phrase that sums up the individual's lifestyle and
how the scene can be set to enhance it.
When
changing a home we are adapting the environment to suit
the resident's current and future identity. After interviews
and observations, the search for a word impression requires
playful thought. Combining two ideas works best for me:
'spa in Provence', 'young Churchill', 'Donghia meets Connecticut'.
It doesn't have to have sense, only meaning. The right
phrase has a "eureka" feeling.
TURNING
THE CONCEPT INTO CHOICES
Here
are some examples grouped by design preferences. Keep in
mind that these 'design concepts' refer to outlook rather
than age.
Interior
Design Secrets - Design Concept #1: Young at Heart
Quirkiness,
where exploration in interior design begins, is especially
effective for the person using hand-me-downs and thrift
store finds. Paint finishes personalize inherited furniture. |